In light of a shortage of nurses in the NHS, we were commissioned to produce a campaign to increase the awareness of the backbone keeping the NHS running. In order to create a powerful narrative we interviewed a nurse who migrated to the UK to work for the NHS and showcased her perspective on why she became a nurse.

The raw story of Georgia, a New Zealand native who came to the UK to work as a Nurse for the NHS. She talks candidly about her journey into Nursing, what it truly means to her and why she is so devoted to caring for others. In just 60 seconds, we learn how powerful digital media can truly be.

